Today we’re releasing the third version of the VMIX Mobile Video SDK. Our baby is practically a teenager! The release in a nutshell … We’ve added a switching capability that allows applications built on our SDK to automatically serve the best video formats for Wi-Fi or cellular-network connections. Why is this a big deal? It delivers higher-quality video to users on Wi-Fi and saves bandwidth usage for users on cellular networks. The upload capabilities we added for iPhone in the last release? We’ve extended that to the Android environment, enabling developers to build capture and ingestion into their applications very easily.

For details on these exciting new features, please read on below.

VMIX Adds Wi-Fi Switching Capability to Mobile Video SDK

Helps Developers Meet Requirements for Usage on Cellular Networks

 
SAN DIEGO, Calif. – August 31, 2010 – VMIX (www.vmix.com), a leading online video platform provider, today announced the addition of Wi-Fi switching to its mobile video SDK for iPad, iPhone and Android devices.

This new capability will enable video apps built on the VMIX platform to use faster Wi-Fi connections when available to deliver higher-quality video, reverting to cellular delivery when users move out of the Wi-Fi network area.

“We see this as a simple way to optimize the everyday video experience for mobile users,” said Greg Kostello, Co-Founder and CTO at VMIX. “The video application automatically detects whether the mobile device is using a cellular or Wi-Fi connection at play time and serves the appropriate video format, reducing usage on users’ cellular networks.”

Kostello added that the Wi-Fi switching built into VMIX’s mobile video SDK also helps developers comply with device-manufacturer and carrier requirements for media usage on cellular networks.

“Mobile developers can be sure their applications will use Wi-Fi whenever available, and play video at the highest possible resolution and quality. At the same time, developers don’t need to worry about consuming monthly bandwidth if a user isn’t near Wi-Fi.”

Today’s release, part of the company’s ongoing updates to its mobile development kit, also adds a video-upload capability for Android devices—upload for iOS-based devices is already available in the VMIX SDK.

“We’re making it as easy to add upload and sharing to mobile apps as it is has been to include delivery and playback,” said Kostello, adding that VMIX is the choice for developers building carrier-class video apps.

“Our capacity to manage over twenty million video files, with more than a million new videos uploaded through our system every month, demonstrates our capacity to scale to meet the needs of mobile developers.”

For more information on VMIX’s Mobile Video SDK and the company’s Android, iPad and iPhone demo applications, visit: http://www.vmix.com/mobile-sdk.php

About VMIX

VMIX Media Inc., (www.vmix.com) is a leading provider of online video and media management solutions. The company is the trusted partner of news, entertainment and enterprise companies including NASA, ESPN, Raycom Media, Penguin Books, The McClatchy Company, Toyota-Scion, ABC’s Dancing with the Stars, and Post Newsweek Television Stations.

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For more information, contact:

VMIX
Bill Curci, 858-792-8649 x169
bill@vmix.com