VMIX is the leading full-service video platform for programming video, images, audio and advertising on your newspaper website.
Powering video for over 50 percent of the US newspaper market, VMIX leads in engaging your readership with video, streamlining your workflow, and helping citizen journalism flourish.
Our VMIX PUBLISHER product lets you streamline your workflow, uploading, managing and publishing media with ease. Our mobile-upload and no-touch publishing tools allow your journalists cover their markets more efficiently and spend less time at their desks, managing media.
Want to reach your readers where they are? Supplement key stories with video; deliver local-sports, news and entertainment galleries; and publish essential news to your mobile websites on readers’ devices. Let readers submit their own videos and photos to your site using VMIX PUBLISHER’s mobile and web uploader, our content review queue, and automated media classification and publishing. Then build your community, encouraging participation by letting viewers comment and rate media.
Need something out of the ordinary? Our VMIX CORE product offers the rich APIs and custom components that let you integrate media publishing into your existing workflow and website your way. Our publishing tools are designed to help you grow your audience, boosting listener activity and maximizing your return on video through effective monetization.
Tools and Services for News Publishers
- Use simple search, sort and filter options to locate the right content, making it easy to add media quickly to feature stories.
- VMIX collections make it easy to group, publish and share media with affiliate papers and your audience.
- No-touch publishing for focus areas like weather, prep sports and local events make it possible to keep content fresh 24/7. Your latest video content goes live automatically when and where you want it, with categories to highlight most recent, most popular, and key topics or genres.
Offer your readers new ways to participate, and build a sense of community:
- Encourage citizen journalism by letting readers upload videos, photos and text to your site using automated classification, review and publishing steps.
- Bring your Classifieds to life by allowing sellers to post images and video clips.
- Increase revenue by letting local merchants add video profiles to your online Business Directories.
- Add photo galleries to support themed sections on your site for local sports, seasonal contests and current affairs.
- Style and syndicate individual players for each section on your website. Flexible navigation, security and appearance settings let you customize players to meet business and aesthetic requirements.
- Build multimedia applications that incorporate video, photos and text; along with user comments, ratings and viral sharing.
- Supplement your in-house content with our VMIX PRO VIDEO CONTENT service, which offers fresh, relevant video, themed and presented in applications that are easy to style and publish.
VMIX offers rich, built-in advertising and third-party ad integrations for newspaper sites. Manage pre-roll, post-roll, overlay and companion ads; post, crop and assign ads to specific positions; and schedule campaigns on specific players and applications—all in our easy-to-use admin console. You can also benefit from our established partnerships with third-party ad services like Adap.tv, Yahoo! (YVAP) and others.
Use video to publish to a variety of channels and audiences:
- Add video to your web and mobile news sites
- Build a rich archive of seasonal and special-feature content that you can use and reuse
- Share video to your Facebook, YouTube and Twitter streams, as well as in e-newsletters to your readers
- Add video and images to your RSS and syndication feeds
- Build out mobile video applications, allowing your audience to upload, read and share content on the go.
Customers
